Prescriber360 insight from Microsoft Power BI MegaExpert Belinda Allen.

We sat down with Microsoft PowerBI Certified MVP and executive strategist, Belinda Allen – where she shared her insight on how enterprise application of Power BI is revolutionalizing business strategies. This is the first part of a series with Belinda, focusing on tangible, actionable Power BI integration at the enterprise and executive levels. During each […]

Traditionally, the pharmaceutical industry has been slower to implement advanced technology than other sectors. However, the rapid rate of which technology implemented throughout society has forced the hand of the pharma industry to wait no longer. The IoT market value in healthcare was $41.22 billion in 2017. By 2022, the healthcare IoT market is projected to […]

The pharmaceutical industry is in the midst of a full-blown digital revolution. Digital technology is taking the industry by the storm, and for a good reason. Physicians’ demand for a more personalized selling approach is one of the many driving forces behind this trend. Although access to physicians has been decreasing over the past decade, […]

Artificial intelligence solutions can benefit pharma companies in many areas: Clinical Trial Management and Monitoring Drug Discovery and Development Supply Chain Monitoring Sales Territory Mapping Sales and Marketing Analytics All of these areas have a range of AI use-cases which can be powerful. However, enhancing the patient experience is one of the most transformative AI […]

Artificial Intelligence or AI is a technology that has been making its presence felt in various industries. One industry that has benefited more than most from the implementation of AI is the pharmaceutical industry. A major area where AI can assist pharma companies is in drug development. It’s no secret that the cost to develop […]

Historically, pharma has been slow to adopt innovative technologies. Today, however, pharma companies are forced to seek out solutions that help optimize their complex processes and reduce their costs. Cloud computing is a highly attractive solution that offers a multitude of benefits without requiring a massive upfront investment. The global cloud computing market is expected […]

Clinical trials are a long and expensive process, and that’s not even including the repercussions of when delays and failures occur. According to MedicineNet, for a single drug to go from the laboratory to on the market it can take an average of 12 years. Unfortunately, that’s not even the worst of it! The average […]

An survey found that 65% percent – just over half – of field sales reps at the biggest companies hit their quotas each year. Of course, this issue is problematic for all sales teams, not just those in the life science industry, but pharma companies face unique difficulties such as shifting regulations and rapidly […]

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