Collecting data can be incredibly beneficial for improving outcomes, increasing efficiency and creating a more positive patient experience, but how do you go about ensuring that you’re taking full advantage of the information you gather? We live in an age where it’s commonplace to collect and evaluate data, but success is not a given. There’s […]
With the emergence of digital technology in pharma, the patient experience and the reputations of prescribers have been largely impacted. More patients have become more self-reliant by searching for health information on the internet through their digital devices, this has caught the eye of prescribers. With the right patient journey management software, prescribers can communicate […]
If you are in the highly competitive drug development market with multiple products entering the commercial phase of the product lifecycle, there are some key considerations which will make or break your success in the pharma market. These factors directly impact the infrastructure which supports your entire commercial sales and marketing strategy – setting a […]
In 2019, commercial pharmaceutical companies operate in a progressively changing environment; the ever-increasing pressure to reduce healthcare costs puts the industry under even greater scrutiny from both the public and regulatory bodies.
In an Internet of Things (IoT) world, objects – from doorknobs to pill capsules – have computerized eyes and brains which can talk to each other and to us.
In this digital age, the term “data” can often be much like a loaded question; many industries have an overabundance of raw data available but a distinct lack of understanding of how to deal with that data. The pharma and biotech industries are no exception.
In the era of modern technology, most Clinical Trial methodologies still rely on paper-based data collections. However, the recent trends show that the Clinical Trial market is growing like never before and by 2024; the market will reach $2 billion. Dated technology and processes will no longer be able to handle such explosive growth. Fortunately, […]
In response to the rapidly growing influence of managed care, the pharma industry has undergone significant transformation.
Struggling with how to best use data in your pharma or biotech company? Or, are you wondering if your current data management systems (or lack thereof) are helping or hindering?
Every consumer expects businesses to understand them, listen to their requirements, and provide required services. The healthcare industry is no exception – this sector often requires more time to serve the prescriber and patient’s needs effectively.