In the era of modern technology, most Clinical Trial methodologies still rely on paper-based data collections. However, the recent trends show that the Clinical Trial market is growing like never before and by 2024; the market will reach $2 billion. Dated technology and processes will no longer be able to handle such explosive growth. Fortunately, […]
Every consumer expects businesses to understand them, listen to their requirements, and provide required services. The healthcare industry is no exception – this sector often requires more time to serve the prescriber and patient’s needs effectively.
Patient’s these days live and breathe technology. They are more confident than ever researching their own health needs via technology, from finding healthcare services to connecting with a health insurer to sharing experience with medications and treatments. As their digital footprint grows, prescribers are also taking steps to improve communication with the patient, which provides a […]
Successful pharma sales reps serve as educators, advisers, and trusted colleagues all rolled into one.
Artificial Intelligence is a rising star – meteoric, actually – in most industries, including pharma. But, do you really know how pharma AI can affect your business?
With all of the recent changes in the technological arena, pharma and healthcare companies are under immense pressure to innovate through research and development and to remain complaint at all costs. Unfortunately, this stress is affecting the success of clinical trials, operational efficiency, sales and ultimately, the overall growth of the company.
Pharma analytics is arguably one of THE most powerful resources that a company can leverage to learn from their past efforts and optimize for the future. It’s almost like being able to predict the future.
The Internet of Things (IoT) has had a massive effect on many industries worldwide. But, the pharmaceutical industry has been rather conservative in adopting technological change, so the effects haven’t been felt as strongly across the pharmaceutical and medical device industry yet.
What is driving pharma to the cloud? Sure, it is value-driven, geared to consumers, specifically patients, who take active roles in their health care and want information at their fingertips instead of waiting for it to trickle down through the maze of doctors, tests, and procedures. And yes, it’s driven by constantly changing healthcare regulations, […]
Technology has changed the healthcare industry in many areas. These areas include marketing and customer management. As we move forward, it’s very likely that certain trends will expand and grow. Thus, impacting pharma and healthcare marketing and improving both sales and patient outcomes. Here are five trends pharmaceutical companies should watch for and consider embracing […]