Artificial Intelligence, or AI for short, has been one of those buzzwords that’s been circulating throughout the healthcare industry. Most recently, it has been widely considered to be extremely beneficial for drug discovery and in clinical trials.
Clinical trials are still the only viable way to bring new medicines and products to market. However, successful clinical trials require participants (subjects), locating, and screening-eligible participants. This can be challenging.
According to an EvaluatePharma study, two-thirds of all drug launches failed to meet pre-launch expectations in sales their first year on the market.
Clinical site monitoring is among the most critical functions of a clinical trial.
Patient’s these days live and breathe technology. They are more confident than ever researching their own health needs via technology, from finding healthcare services to connecting with a health insurer to sharing experience with medications and treatments. As their digital footprint grows, prescribers are also taking steps to improve communication with the patient, which provides a […]
Technology has become an essential part of our lives, whether we like it or not. Various types of technology have directly affected our daily activities; how we communicate and travel, and in this case, how we work.
Successful pharma sales reps serve as educators, advisers, and trusted colleagues all rolled into one.
Selling is hard, there’s no arguing that. To meet this challenge head-on, most industries employ the five C’s method of sales with great success.
Until quite recently, pharma companies and patients had few face-to-face interactions.
As a leader in the pharmaceutical or medical device industry, you probably spend a fair bit of time being concerned about a potential drug recall or product recall that may never come.